Desert stage to end in Western Region capital Madinat Zayed

Madinat Zayed,20 October 2016 – (The Abu Dhabi National Oil Company (ADNOC) is the title sponsor of the opening stage of the Abu Dhabi Tour, for the second consecutive year


The opening stage, today, starts in Madinat Zayed, the capital of the vast Al Gharbia (Western Region), passing through the historic oasis town of Liwa and alongside the Rub Al Khali, also known as Empty Quarter, before returning to Madinat Zayed for a sprint finish.


ADNOC is a natural sponsor for this stage. Although the company’s headquarters is located in the UAE capital Abu Dhabi, Al Gharbia is the location for a modern industrial city that has been built by ADNOC to house its employees, who work at the petrochemical complex of Ruwais, and their families.

A multi-million-dollar investment Ruwais includes over 7,000 homes, a modern general hospital and purpose-built clinic, eight schools – providing elementary to secondary education for 6,400 students – a shopping mall with over 261 outlets, recreation and community centers, and sports and health clubs.


ADNOC also actively supports the Al Gharbia communities of Madinat Zayed, Liwa and Shuweihat, providing resources, employment and training opportunities to UAE nationals. The region’s companies are given priority in the provision of contracting and supply services.


“We are delighted to be associated with the Abu Dhabi Tour for a second year,” said Mohammed Sanad Al Qubaisi, Human Resources Deputy Director, at ADNOC. “Sponsorship of this important event comes within the context of ADNOC’s corporate social responsibility and keenness to support all sporting events and community activities. Cycling is an increasingly popular sport and leisure activity in the UAE and as one of the country’s largest employers we see our association with the Abu Dhabi Tour as an ideal platform to encourage our staff to stay fit and healthy.”

A sponsor of the inaugural Abu Dhabi Tour in 2015, ADNOC has also supported successful amateur competitions, including the Liwa Cycling Challenge and the Adnoc Cycling Challenge, in collaboration with the Abu Dhabi Sports Council and the UAE Cycling Federation.

Cycling in Abu Dhabi has been growing at an unprecedented rate in recent years, attracting large numbers of fitness and leisure cyclists. This in turn has led to a boom in local races. It’s also reflected in the growing number of visitors cycling in Abu Dhabi – both those who come specifically to ride, and those who enjoy it as part of their stay.

The 2017 Abu Dhabi Tour, which will take place from 23-26 February, will give a further boost to the Abu Dhabi cycling community. It will be the first time that the race is included in the UCI WorldTour calendar and it is expected to attract many of the world’s top cyclists.


The Abu Dhabi National Oil Company (ADNOC) is one of the world’s leading energy companies and a primary catalyst for Abu Dhabi’s growth and diversification.

It operates across the entire hydrocarbon value chain, through a network of 18 fully-integrated businesses, with interests that range from exploration, production, storage, refining and distribution, to the development of a wide-range of petrochemical products.


The Abu Dhabi Tour, organised by the Abu Dhabi Sports Council with the collaboration of RCS Sport, will take place from 20 to 23 October. 


Abu Dhabi Tour Media Kit

From the official online pressroom the media can download high resolution pictures of the 2015 race, the various press conferences, the opening ceremony and the final evening which was dedicated to the very first UCI Cycling Gala.

In order to download the pictures, just go to (username: press / password: press), select “Scarica contenuti/Download contents” on the top right, choose “2015” or "2016" from the menu on the left, then “Ciclismo”, and then “Abu Dhabi Tour”. The photos are free of charge for editorial use, as long as both the Abu Dhabi Tour and the photographer’s name is quoted.  


In addition to the photos, the official promo video is available for the same purposes. The clip is free of charge for editorial use exclusively on internet, as long as Abu Dhabi Tour is accredited. Here is the link.

SHIFT Active Media

Manolo Bertocchi

RCS Sport Cycling Press Office

Ph.: (+44) 1225 448333
Ph. (+44) 7979 241227
Tw.: @Shiftactive @ItalianManolo

RCS Sport

Stefano Diciatteo

RCS Sport Press Office Coordinator

Ph.: (+39) 02 25848758
Mob.: (+39) 335 5468466
Tw.: @rcssport - @stedicia

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